Friday, April 17, 2009

SPAM... bad for the environment?

Far from just being an annoying and time sucking part of online life, all the spam floating around sucks up computing resources in sending it from one server to another; then stored and viewed (albeit briefly) on our own computers.

A study by McAfee on the environmental impact of spam found:

• Globally 62 trillion spam emails were sent in 2008

• Annual spam-related energy use totaled 33 billion kilowatt-hours (KWh), equivalent to the electricity used in 2.4 million US homes in the United States, or the equivalent of 3.1 million cars using two billion gallons of gasoline

• Spam filtering saves 135 terrawatt-hours (TWh) of electricity per year; which is like taking 13 million cars off the road

• The average greenhouse gas emission associated with a single spam message is 0.3 grams of carbon dioxide.

• 80% the energy consumption associated with spam comes from end users deleting the stuff and wasted time spent in opening it.

So not only are spammers incredibly annoying, they are environmental villains to boot! I’m sure that knowledge will set them all on the straight and narrow path of double opt-in email marketing only ;).

Read the full Carbon Footprint Of Email Spam report (PDF)

Spam driving you insane? Save time and help green your inbox - try a free trial anti-spam service.

UncommonGoods Guide to Earth Day










Tuesday, April 7, 2009

Take a Stand Against Sexual Violence

Along with Earth Day and Autism Awareness, April has also been designated Sexual Assault Awareness Month (SAAM) – an often overlooked and difficult topic to broach. The goal of SAAM is to raise public awareness about sexual violence (with an emphasis on sexual assault and rape) and to educate communities and individuals on how to prevent its occurrence.

The focus of this year’s SAAM campaign is centered on reaching people in their workplaces. The “Respect Works” campaign is ultimately about moving beyond the victim - or perpetrator - based view of sexual violence and looking to the larger environment in which sexually violent acts happen. This includes relationships, organizations and communities.

Whether at home, work or school, healthy relationships are based on consideration and respect. When we care about others and the world around us, we have a responsibility to be involved and help out when others are in harm’s way. This is the essence of promoting social change that can result in less sexually violent behavior.

The 2009 SAAM Day of Action is Wednesday, April 8. You can join people all over the country and the world by planning an awareness event within your community on or around this date.

We have created a quick reference guide to help you find events in your area and ways to participate as an organizer in the campaign against sexual assault.

Get Inspired,
Join the Campaign!

Respect Works
The SAAM website brings us the “Respect Works” campaign. Which is an opportunity for you to build partnerships with local employers, as well as a way to convey a message to the public about respectful and responsible behavior.

Some of the campaign materials, like the palm card and Featured Event Workshop, have messages about respect and responsibility that apply to any setting, not just a work environment. This campaign also includes materials specifically designed for the workplace, like the Workplace Outreach Guide, Employer Checklist, and fact sheet. All the messages are aimed at encouraging individuals, wherever they work or live, to build respectful relationships and take responsibility for creating a safer world!

Shop In
Use social networking sites like Facebook, Myspace and Twitter to organize a “Shop In” against Sexual assault. Send messages to everyone on your contact lists and ask them to ”Log On and Shop In” by simply clicking this link: http://nonprofitshoppingmall.com/shop/index/0/23 and purchasing one or more items from any of the listed retailers. A percentage of every purchase will go to the nonprofit group: Rape, Abuse & Incest National Network (RAINN). * If 100 people each spent $25 - buying things they already need or want - (with an average of 4% of the sale earmarked for RAINN) that would raise $100 to help fight sexual abuse right here in America.

Letter-Writing Campaign
Some organizations can take part in political advocacy during
SAAM by writing letters to local, state, territory, tribal, or other government officials about policies related to sexual violence that effect your community. Click here for sample letters to elected officials.

Denim Day
Denim Day is an international protest in response to the Italian
Supreme Court’s overruling of a rape conviction in 1999, wherein an Italian woman was raped, her assailant tried and found guilty. The Supreme Court later overturned the ruling, using the logic that jeans are so difficult to remove; the assailant could not have done so without the victim’s help.

To honor Denim Day, people are encouraged to wear jeans to work or school in order to promote awareness. Your organization can also print stickers or buttons with Denim Day slogans on them, to encourage people to ask, “What is Denim Day?” To make this event successful, effective promotion is the key. Your organization should publicize this event to as many businesses and schools as possible. Information about sexual assault should be sent out with the information about Denim Day. Peace Over Violence (formerly Los Angeles Commission on Assaults Against Women) sponsors a Denim Day in LA campaign with various related resources. Click here for more information.

Bookstore and Library Displays & Readings
Approach local bookstores and libraries about setting up displays of books related to sexual assault with a SAAM flyer and your program’s information. Organize a book or poetry reading about sexual assault and healing. Click here for a list of suggested books.

Speak Out
This type of event creates a safe space for survivors of all forms of sexual violence to “speak out” about their experience, recovery, and healing. Choose a fairly quiet location for your event and ensure that local rape crisis center professionals are involved in the event’s organization.

V-Day
V-Day is a global movement to stop violence against women and girls. V-Day promotes creative events to increase awareness, raise money, and revitalize the spirit of existing anti-violence organizations. V-Day generates broader attention for the fight to stop violence against women and girls, including rape, battery, incest, female genital mutilation (FGM) and sexual slavery.

Through V-Day campaigns, local volunteers and college students produce annual benefit performances of “The Vagina Monologues” to raise awareness and funds for anti-violence groups within their own communities. The V-Day website (www.vday.org) provides information on holding a Vagina Monologues event in your community or at your college or university. V-Day events often occur during the month of April, but also take place throughout the calendar year. For event information in your area click here.

Run/Walk
Many social and health causes have started annual walk or run events to raise money and awareness about their issue. If your organization has the resources to plan and hold a walk for sexual violence awareness and prevention, this is a great option.

If you have limited time and resources, consider reaching out to other organizations in your area that are holding walks and runs during April and form a team to represent the anti-sexual violence movement. Have matching teal t-shirts made and make sure to bring materials about sexual violence to distribute to other participants.

2009 National Sexual Assault Conference
The National Sexual Assault Conference is a two-and-a-half-day, advocacy-based conference providing advanced training opportunities and information regarding sexual violence intervention and prevention. This year’s theme is Mentoring Our Movement and will be held in Alexandria, Virginia from September 9-11, 2009. This conference will provide a forum for dialogue on sexual violence prevention and intervention as well as offering advanced training and professional growth opportunities. For more conference information click here.

For more ideas and tools to help raise awareness and organize an activity in YOUR community go to: http://www.nsvrc.org/saam.

Official Google Blog: We can't wait for Earth Day

http://shop.earthshare.org/shop

Learn about EarthShare

The questions looming on the horizon concerning the environment and our future within that context are daunting at the very least. What can we do to reduce carbon emissions? What can we do to slow global warming? What can we do to create a healthy and sustainable environment? Who can we turn to help us address all of these issues? And whom can we support that doesn't make us have to choose between supporting public health or our air, water, land or wildlife? EarthShare is the answer to all our questions above because EarthShare appeals to individuals and businesses by offering one simple way to support a broad range of environmental and conservation concerns through their highly effective workplace giving programs. In EarthShare's payroll contribution drives, employees may pledge a small amount of each paycheck to help solve environmental problems.

Workplace giving is an ideal way to support our environment and there are several important reasons that so many people choose to give through EarthShare's payroll contribution drives:

  • Rather than write one big check to your favorite charity each year that may really wallop your wallet, you can support your favorite charities throughout the year in small, painless increments via your paycheck!
  • Because it's so painless to give this way, people tend to give more generously.
  • Unlike other donations, funds raised through workplace giving are unrestricted, meaning your favorite charities are free to apply them where they're MOST needed.
  • Choice - while EarthShare's member charities represent a wide array of environmental issues and one general donation to EarthShare can touch all of these causes, if you have a preference you may direct your gift to one or more specific member organizations.

Learn more about workplace giving, running a campaign and EarthShare in the Combined Federal Campaign. >>

Founded by its member charities in 1988, EarthShare is an opportunity for environmentally conscious employees and workplaces to support hundreds of environmental groups through workplace payroll contribution campaigns. EarthShare manages workplace-giving campaigns at hundreds of public and privates sector workplaces and provides sustainable funding for environmental and conservation groups on local, national and international levels including notable organizations such as: World Wildlife Fund, The Nature Conservancy, Rails-to-Trails Conservancy, Surfrider Foundation and National Audubon Society to name but a few.

Today EarthShare represents and supports more than 400 of America's most respected environmental and conservation charities, including 39 national organizations and hundreds of local groups in 18 affiliate states. EarthShare's member organizations work hard every day to safeguard your health and the environment by combating global warming, protecting ancient forests, protecting our water from toxic contaminants, saving endangered species and so much more. The EarthShare website is rich in resources, news and calls to action that thousands of people access each month. Additionally, EarthShare's bi-weekly e-newsletter - Sharing News - offers 'green' lifestyle tips, environmental news and updates about its member organizations and state affiliates. With Earth Day just around the corner, please join EarthShare's initiative and make your pledge to protect our planet today.

EarthShare is a trusted and proven way to give to America's most respected environmental and conservation charities, whether it's through your workplace, by shopping through their very own mall or online. With their highly coveted four-star rating for sound fiscal management from Charity Navigator for several years running, EarthShare is a wise choice when it comes to supporting the environment we will eventually pass along to our children and grandchildren.

EarthShare: The Issues...

Environmental and conservation issues run the gamut from simply recycling in the workplace to reducing the pesticides and toxins in the areas where our children play and learn. While these concerns may be geologic phenomenon in part, we can all agree that mankind has exacerbated and accelerated the rate of our environmental decline and that our planet is in serious trouble. Take a closer look at what you can do to help protect our planet by exploring the issues below.


Greening Business and
The Workplace

Green businesses operate in ways that solve rather than cause environmental and social problems. Plus, going green makes business sense. >>


Climate Change

Overwhelming scientific consensus indicates that global warming is a real and significant threat to our health, our economy, and our environment. >>


Childhood Obesity and Parks / Playgrounds

Kids who are overweight are at increased risk for heart disease, type 2 diabetes and other complications -- all of which can mean a shorter life. >>


Pesticides and Toxins in The Classroom

One of the most important ways to protect our children's health is to prevent their unnecessary exposure to pesticides and other toxins that may be used in their schools. >>


Mercury and Human Health

Preliminary estimates from the U.S. EPA have indicated that more than 630,000 newborns each year may have increased risk of learning disabilities associated with methyl mercury exposure inside their mothers' wombs. >>



Friday, March 6, 2009

Social Change Through Fair Trade

To acknowledge International Women’s Day (IWD) on March 8, we are taking this opportunity to honor and recognize women the world over as true agents of social change. Through purchasing retail items that were once known only as tribal or village handicrafts, you can help support these women as they implement change within their communities through their successful entrepreneurial endeavors. Supporting women from around the world through fair trade is a direct and effective way to create sustainability and peace within a community. Economic empowerment is a goal we can all relate to and for some women it is a matter of life and death. This month we encourage you to fall in love with some of the beautiful, hand-made, one-of-a-kind pieces from our strong and inspiring sisters across the globe. In this way you can help support Women for Women International, support female entrepreneurs worldwide and get your best girlfriends a unique gift just in time for International Women’s Day!


Launched in 2005, Macy’s Path to Peace Project is changing lives by putting income-generating opportunities into the hands of Rwandan women. Today the project employs thousands of weavers yielding remarkable results that impact tens of thousands of lives. Because this initial campaign has proven so effective, Macy’s has embraced an even broader product line named Shop for a Better World which includes collections of limited-edition master works from artisans in recovering regions of Rwanda, Cambodia and Indonesia.



To take action on International Women’s Day, Global Exchange is pleased to introduce the Women Around the World Gift Basket, a collection of gifts made by women from around the world. The Kaisa grass basket from Bangladesh is filled with Putumayo’s ‘Women of World Acoustic’ CD release, Palestinian Olive Oil Soap from the Aseela Women’s Cooperative, Native Scents Goddess of the Bath Herbal Bath Bags, End the Embargo on Cuba -1 Pound Bag of Coffee, Choice Tea, Star Ornaments made by members of Thai Tribal Craft, Dip n’ Whisk Gift Set from ‘The Tomorrow Project’ (helping women create futures today), Greeting Card featuring a removeable hand-painted bottlecap ornament from the Batsiranai cooperative (a co-op of mothers with disabled children living in Zimbabwe), one dark Divine Chocolate Bar and a Recycled Flour Bag Shopping Tote, again from the Batsiranai Cooperative.


Peaceful Valley seeks out vendors that are committed to supporting environmental awareness, eco-friendly manufacture techniques and sustainable farming. Their products are chosen for sustainable characteristics as well as social responsibility. They do their best to buy locally. When they do order from other countries such as Brazil, Sri Lanka, China, Canada, Mexico and the Andes, they work with the owners of the companies to ensure that all imported products are manufactured under Fair Labor Standards


Indian textiles, art from Haiti, handicrafts from Eastern Europe, or jewelry from Asia… At Gaiam you can shop for fair trade merchandise by the region in which it was produced and help local artists and family craftspeople make a fair wage using traditional skills. “Tomorrow, I will have money; I will not have to beg, and my children can go to school,” says beadwork artisan Ms. Jagwati, summing up the most important reason to support fair trade: to restore someone’s hope, dignity, and smile. Jagwati comes from a slum in Delhi, one of many places around the world where fair trade is paving a way out of the cycle of poverty. By paying livable wages, funding schools and providing job training and child care assistance, fair trade is helping talented yet disadvantaged people gain ground against illiteracy, exploitation, slavery and human trafficking.